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Free LinkedIn for Business Marketers: State College

LinkedIn for Business Marketers

Learn how to tap in to the most powerful network and use it to Target, Track, Interact, Connect, Brand, Generate Leads and Sell.
 
Overview:
  • Prospecting and selling in the social age
  • Understanding the LinkedIn network
  • Profile basics - individual elements
  • Professional branding & optimizing your profile
  • Connecting basics - strategy, best practices and tools
  • Making your profile SEO-friendly
  • Building your network: People searches - strategy, objectives, competitive, opportunity
  • Leveraging your networks to drive sales
  • And more


Cost is FREE; however, space is limited. Pre-registration is required. Parking instructions will be provided in your confirmation email.

Presented by Cathy von Birgelen
Cathy is the Director of the eMarketing Learning Center (eMLC) an initiative of the Ben Franklin Technology Partnership. The eMLC develops professional development programs targeted to the business professional. Cathy's expertise spans over 25 years of demonstrated business experience in all functions including planning, analysis, marketing and finance. Her focus in online business development and e-marketing efforts comes from over twenty years of hands-on marketing for both large enterprises and start-up companies.

Date
March 2, 2017

Location
Penn State SBDC
119 Technology Center
200 Innovation Blvd.
University Park, PA
Time
10 a.m. - Noon

REGISTER NOW