Approximately 55 people from a range of area companies and industries attended the business session of Mapping Out Your Social Media Marketing Strategy. Though the skill level of participants varied, everyone in attendance walked away with some new knowledge, resources or a plan of attack for their social media marketing strategy.
Key takeaways:
To begin, focus on one social media element
Your customers are already having conversations - social media allows you to listen to what they're saying
Social media is still fairly new, so take time to explore, experiment and engage with various social media channels
What did the presenter, Dana VanDen Heuvel, have to say about the event? Watch the video.
View attendee reactions and thoughts about the
workshop.
Thank you to the Nonprofit Partnership for their assistance and support throughout the planning, marketing and delivery of the event, as well as Gannon University's Small Business Development Center for their help as a marketing partner.
Date
Tuesday, October 20, 2009
Time
8:00a.m. to 12:00p.m.
Location
Bayfront Convention Center
Presenter:
Dana VanDen Heuvel
Learn from hands-on time with Dana VanDen Heuvel, founder of MarketingSavant, and one of the industry's leading experts in digital marketing. Dana is a widely recognized expert on blogging, podcasting, RSS, Internet communities and interactive marketing trends and best practices.